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I hate the Coors Light commercial campaign that had been running from the last SUper Bowl until recently. It said "the coldest tasting beer in the world". Cold is not something you can taste...it is a feeling. Nothing tastes cold. It is just god damn impossible to taste the cold. This was following their ever so popular, "taste the cold" campaign. Which is just, I cant even fathom the idiocy it takes to allow this campaign through the marketing department. In addition to this remarkable idiocy Coors has a new product called the Silver Bullet. This retarded campaign is "Colder, Faster". This is just beyond moronic. Faster? faster than what? its faster than other beers? how does that make any sense at all? Please tell me others have noticed this moronic trend in marketing, I need some fellow haters on this issue. Sep 21 4:30 AM MST